Professional Practice in Health Care Marketing : Proceedings of the American College of Healthcare Marketing (9780866565493)

This informative volume introduces the most current standards for practicality and professionalism in health care marketing. Major health marketers reveal state-of-the-art applications and activities that will keep you on the cutting edge of this growing specialty.

Product details

• Format Hardback | 240 pages
• Dimensions 156 x 216 x 19.05mm | 544g
• Publication date 01 Jan 1986
• Publisher Taylor & Francis Inc
• Imprint Routledge Member of the Taylor and Francis Group
• Publication City/Country New York, United States
• Language English
• ISBN10 0866565493
• ISBN13 9780866565493

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